ABOUT ME

I'm a designer with over 10 years of experience across brand strategy, campaigns, digital, motion and print, with experience designing for international markets and collaborating with global teams.

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My career has taken me across in-house, agency and startup environments, giving me a rare combination of brand depth, creative range and commercial awareness. As an in-house designer I developed deep understanding of brands from the inside. In agency I solved diverse creative problems across industries. In startups I influenced cross-functional decisions and applied design thinking at a strategic level.

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I believe design goes beyond software and technical process. It's a way of thinking, solving problems and creating meaningful impact.

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EDUCATION
Graduate Certificate in UX and Web — Torrens University Sydney​​

Graduate Diploma and Master of Design — University of Technology Sydney

Bachelor of Graphic Design — Universidad Iberoamericana, Mexico City

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BEYOND DESIGN

I maintain a visual arts practice alongside my professional work, painting, mixed media and sculpture. It's my creative outlet where I experiment, explore a deeper sense of creativity and meditate. It feeds back into everything I do.